Diamond Shapes: Understanding and Choosing the Perfect Cut

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Choosing the right diamond shape is more than a matter of personal taste; it’s a decision that can significantly impact the diamond’s appearance, brilliance, and price. From the classic round diamond cut to the elegant oval, each shape offers unique characteristics that cater to different styles and preferences.  In this guide, we’ll explore the most … Read more

Diamond Cut Guide: From Poor To Excellent / Ideal

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Ever wondered what gives a diamond its sparkle? Or why two diamonds of the same size sometimes appear different? The answer is in the cut, which is not to be confused with a diamond’s shape.  In this detailed guide, we’ll break down the essentials of diamond cut, explaining both the art and science behind it. … Read more

Diamond Colour: A Practical Guide to Making the Right Choice

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Diamond colour isn’t just about aesthetics; it’s a critical factor that affects a diamond’s value. If you’re planning to buy a diamond and are confused about which colour grade to select, this guide is here to help. In this comprehensive guide, we’ll explain the essentials of diamond colour. We’ll cover the widely-accepted GIA diamond colour … Read more

The Ultimate Guide to Diamond Carat: Understanding Carat Size and its Significance

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Ever wondered why two diamonds of the same carat weight can appear different in size?  Or why a 0.99-carat diamond might be a smarter purchase than a 1.00-carat one?  In this comprehensive guide, we’ll demystify the concept of carat weight and provide you with a deep understanding of its role in determining a diamond’s appearance … Read more